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  • TechNest Report | TNR » Page 'Microsoft Office In The Cloud: The Strategy Behind It All'

    Mac “security” ad banner: couldn’t they have done better?

    I came across this advertisement targeted at Macintosh users while perusing Downloadsquad.com about a year ago.  It’s truly a piece of art that should be in the “I’m with stupid” museum.  I’ll let the screenshot speak for itself (cordially pointed to with arrows):

    Mac ad 1

    First, the written words aren’t user-friendly, and some would argue, simply don’t jive with what the ad is trying to do: (“Click Next to recommend improvements.”)… Recommend?  Shouldn’t it be something like “Click Next to see recommended improvements”?  This could be forgiven.

    But making an interactive Mac advertisement look like a Windows XP interface is simply inexcusable.  It makes me wonder: what kind of a silly (read: uneducated) user would click on such a poorly-designed ad…

    Here is another one, recommending Internet Explorer 6 or higher for me on a Mac running Safari 3.  The wording in this one was most likely “composed” by an exchange student (again, I’ll let the image speak for itself):

    Mac ad 2

    Posted in Humor, Mac, Random

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